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Celebrity Photos April 11, 2011

Filed under: Uncategorized — Angela Hill @ 2:38 am

The other day when I was down in South Tampa, I met celebrity Cameron Diaz. Then just shortly after, I saw a picture of her on the internet on a PR pictures site, talking about her “bad teacher” photos. (http://www.prphotos.com/store/category.cgi?category=search&query=^events.sql&q2=CinemaCon%202011%20%2D%20Day%203%20%2D%20%22Bad%20Teacher%22%20Promotion%20with%20Cameron%20Diaz) So now Diaz’s publicist will have to work on fixing whatever went wrong.  After this experience I started thinking: what would it be like to do celebrity PR? A job of following celebrities’ lives and making sure their image is protected would be a pretty cool job. So basically, that job title would be a publicist. Allure Magazine: “We all need publicists. You’re nowhere unless you’ve got a publicist, and your publicist is nowhere unless he can glom on to a celebrity who uses his service.” (http://www.nationalpublicist.com/id3.html) According to SourceWatch, “Celebrity PR refers to the media management of high profile personalities such as actors and musicians. The usual controversies handled by celebrity PR advisers include claims of drug use, sex or police investigations. Occasionally it can involve corporate scandals such as with Martha Stewart in the U.S.” (http://www.sourcewatch.org/index.php?title=Celebrity_PR)

Recent celebrity gossip includes: Kendra Wilkinson being allgedly “pissed off” for not yet receiving a save-the-date to Hugh Hefner’s wedding, drama with Charlie Scheen and Kate Gosslin now misses her ex, Jon. (http://www.thehollywoodgossip.com/)  Hence, these celebrities will need a publicist to cover these issues. Celebrity PR is needed for every celebrity.

 

PR experts working on raising issues with the iPhone

Filed under: Uncategorized — Angela Hill @ 2:34 am

The Apple iPhone is one of the most popular, most talked about, and highest rated cell phones in the world. The most recent iPhone is the iPhone 4. The issue that Apple faced is the “trash-talk” of the hardware on the phone. Cult of Mac says, “Apple acknowledged the issue earlier, but said the problem was caused by the way the iPhone calculates signal strength. The company had promised to issue a software fix quickly. Many critics viewed Apple’s response as spin, which was compounded by a devastating report from Consumer Reports saying the reception issue is hardware related.” (http://www.cultofmac.com/pr-experts-iphone-4-hardware-recall-is-inevitable/50565) PR specialists have said that Apple is losing valuable custumers and hurting the brand, which is more valuable than anyone product, all due to Apple’s “lackluster response.”

So what should Apple do?  PR expert Rene A. Henry, author of Communicating In A Crisis, also said Apple should issue a hardware recall. “They’ve got to recall and replace it if they want to protect their image and reputation.” (http://www.cultofmac.com/pr-experts-iphone-4-hardware-recall-is-inevitable/50565) This PR crisis has grown so much that the iPhone wasn’t even suggested to consumers in the widely-read Consumer Reports magazine. (http://www.macrumors.com/2010/07/13/pr-experts-suggest-iphone-4-recall-inevitable-as-antenna-issue-snowballs/) Apple’s press release stated that it is a simple fix and software display issue, but rankings from magazines and critics say otherwise. The thing that many people are mad about is the fact that Apple didn’t come out with the issue and that customers are finding the glitches themselves.

The new iPhone is said to come out in June. PR experts are working hard to not let their image and brand name fail and to not let their customers down.

Sources:

http://www.cultofmac.com/pr-experts-iphone-4-hardware-recall-is-inevitable/50565

http://www.macrumors.com/2010/07/13/pr-experts-suggest-iphone-4-recall-inevitable-as-antenna-issue-snowballs/

 

What is PR and what jobs are available?

Filed under: Uncategorized — Angela Hill @ 2:31 am

I have had many people ask me, “What is public relations and what types of jobs do you get in that field?” So I am devoting this blog to those who don’t know. First and foremost, public relations has many different angels, perspectives and potential jobs. Depending on what the job is, the public relations aspect could be perceived differently. For example, I want to be a PR specialist. Career Questions and Answers website defines a PR specialist to be those who work with organizations and businesses to maintain positive public relations with the public. They may be in charge of media and press releases, political campaigns, investor relations, employee morale or conflict mediation.

Keeping good relations with the public is so important because when a company has a bad reputation, it doesn’t have support from their customers, who keep them in business. I want to do PR for a celebrity, university or non-profit. I want to build and keep good relationships with the community while promoting a celebrity or company.

After explaining what PR specialists do, I’ve been asked if there is a demand for those jobs because they think it doesn’t sound extremely important. However, it’s actually a very important job. According to the Bureau of Labor Statistics in 2008 PR specialists held about 275,200 jobs in the U.S. and employment of public relations specialists is expected to grow 24 percent from 2008 to 2018, much faster than the average for all occupations. Depending on where you are at on the totem pole the average salary goes from $40,000 to $50,000, with the lowest 10 percent in the $30,000 range and the highest 10 percent making over $97,000.

http://www.bls.gov/oco/ocos086.htm

http://career.qandas.com/jobs/what-does-a-public-relations-specialist-do.html

http://www.mountaineagleweb.com/Articles/PublicRelationsSpecialists.htm